Joost is an investor and serial entrepreneur in interactive entertainment and teaches the business of video games at NYU's Stern School of Business.

He co-founded SuperData Research, which Nielsen acquired in 2018, and has since built and backed companies across the industry, including Parsec (acquired by Unity) and VG Insights (acquired by Sensor Tower), with more than $400 million in transactions and exits.

He is the author of One Up: Creativity, Competition, and the Global Business of Video Games (Columbia University Press), with a second book scheduled in 2027.

Across the SuperJoost Playlist newsletter and the Unboxing podcast, he reaches more than 17,000 investors, executives, and analysts.